Working In My PJs – Heidi Fiedler

Working In My PJs – Heidi Fiedler

It’s time for another episode of Working In My PJ’s, a monthly series where I chat to people who are running a web-based business. I ask lots of nosy questions about how and why they do what they do.

Today I’m chatting to Heidi Fiedler. Heidi is a children’s book writer and editor. She does, “the deep thinking that’s needed to transform an idea into a book”. Her specialities are picture books, chapter books, and nonfiction for kids. She offers strategic consults and manuscript critiques, as well as a online workshop called Visualize Your Story: An Instagram Workshop for Writers and Editors.

I found Heidi last summer through a sad Googling for ways to boost one’s writing mojo. Her website and Instagram feed were such lovely places to land – full of practical advice and resources, all written with such a kind and encouraging tone. She has a wise, inspiring and you can do it reassuring air, like a really great English teacher.

Needless to say, I was so excited when she was for a Working In My PJs chat! We talk freelance life, what makes a great children’s book, and how to make time for your own writing when you write for others.


Heidi with Up Close: Reptiles and Amphibians
Heidi with Up Close: Reptiles and Amphibians

1. Can you recall THE moment you realised you were ready to work for yourself full-time?
I had been thinking about it for a long time. The moment seemed right when we were living in California and my husband got a job in Massachusetts. I had no idea if I could make a go of it or if I would like working for myself, but after about a year of transitioning, I loved it.

It’s a few years later now, and while I’m definitely still learning and growing, I think it would take a lot for me to go back to a full-time, in-house position.

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New York City skyline from the Staten Island Ferry

Happy new year, comrades! Here’s the eighth annual instalment of Review Thingo.  Previous episodes: 2015, 2014, 2013, 2012, 2011, 2010 and 2009. One blazing sunny morning before school, aged about ten, I opened the front door. I was about to step outside of the house and into the world, my foot hovered above the doormat, when I noticed there was a brown […]

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