Before my Book Outlining Session with Shauna, I had no idea what to put in it and was unsure about the balance between theory and story... and if anyone would actually want to read my book. Our Session was so much fun! It was so collaborative and I loved how the outline and book contents came to life while we were talking about it!
If you feel like you have a book in you but aren't quite sure where to start and how to go about it... just hire Shauna! It's such an amazing way to pull your ideas from your brain and have a plan ready to go start writing. Seriously, she's such a supportive smart cookie... get her help!
I had an amazingly productive and enjoyable day with Shauna, scoping and shaping my book outline. Before I met with Shauna I had a collection of ideas but wasn’t sure how to get going. By the end of our session I had a robust, holistic and exciting proposal that I was fully signed up to. Book Alchemy at its most powerful!
Together we identified my standpoint, themes, structure, content pillars and potential contributors. Shauna’s structured and insightful input together with her knowledge of the publishing industry and tips on how to make progress on my first draft have been invaluable and have really kickstarted my book project. Highly recommend!
I’ve worked with Shauna on two projects now and both experiences have been magical. Shauna has a knack for drawing out what you really want to say in a way that feels almost effortless and as a result, the words read effortlessly on the page.
Shauna offers a fabulous combination of practical; she’s systematic which removes so much overwhelm – and personal; she takes the time to truly understand what you’re aiming to achieve and what’s prevented you from achieving it previously. On top of being a consummate professional, Shauna is funny and kind, which made working together something I looked forward to! I can’t wait to work with Shauna again.
If you’re considering working with Shauna, please don’t hesitate. Hire her! You will not regret it.
When I reached out to Shauna I was in a very low place. I was depressed, desperate, and, as Anne Shirley would say, “in the depths of despair”.
In that space, I always know I need help, but I also always found it near impossible to explain my challenge. And when I attempted to explain it, I was invited to join signature programs and special offerings. I was led to believe I needed coaching, goal-setting, a marketing strategy, a mastermind group, a plan to follow. I tried them all. Nothing really worked the way I needed it to.
Then I talked to Shauna. We fumbled through our initial text conversations as I tried to explain my needs and she tried to understand them.
Then she said: “I’m wondering what would be the most helpful approach here. I’m totally up for improvising!”
Those words. They saved me.
It turned out that what I desperately needed was someone willing to step into my world rather than asking that I step into theirs. I needed someone to witness my random thoughts, to work with the way my brain does, to listen to what I was dreaming up, to truly pay attention and reflect back to me what I knew I wanted to say but struggled to externalize. I needed someone who knew that every client has different needs and was willing to wonder what approach might be helpful with each one of them.
That’s not something a program or strategic plan could provide.
I needed someone to capture my verbal processing and out-loud thinking—but more importantly, I needed someone I could be vulnerable around, a special person who understood how precious the stories and ideas in my head were to me and who would welcome them as they showed up…someone who could engage in my creative and messy thinking process—with me.
I got all that with Shauna and more. I hadn’t expected to find a person willing to play and get curious, who was open to exploring how our working relationship might evolve without the pressure of expectation or a pre-set plan. Not only that, but Shauna also provided the one essential and fundamental ingredient I was always looking for in these professional collaborations and never fully experienced until then: connection. I believe this to be a very rare quality.
Shauna’s assistance and partnership helped me express my voice… and deepened my own appreciation and love for it. That is as simply as I can put it. She did so with patience, compassion, excitement, and loving encouragement and support. I never dared dream of finding a collaborator as generous as she was with her attention and care.
I don’t think Shauna will ever truly know the enormity of what she gave me—what I am sure she provides for others, too. Even now, I get teary-eyed thinking of the hope I felt during our work together. I remain eternally grateful to her.
I recently learned that writing a book isn’t nearly half as difficult as writing a book proposal. So when I got tangled up in the details, I contacted Shauna.
Always direct, always kind, always honest, and with a grand sense of humor, Shauna offers me thoughtful constructive criticism meant to bring out my best possible writing.
With every chat and every email, Shauna guides me back from wherever my writing has wandered and reminds me to focus on my purpose and my audience. I have way more confidence after working with Shauna, and thanks to her guidance and advice, I am certain my book proposal will be top notch.
I had so many ideas about how I wanted my work (me) to show up in the world. Not having the knowledge or confidence on how to create and manage this digitally was one of the reasons why I wasn’t able to move forward with my business.
In came Shauna. Right from the off, she’s known exactly what my vision needed and has the phenomenal skillset to make this vision into a reality.
Shauna has such a warmth that I felt an instant connection, and it's reflected in her unique business approach. She's so knowledgeable, systematic and organised but also has this nurturing element. When I was deep in course creation mode I felt overwhelmed, Shauna eased the best out of me with humour and humility.
Shauna goes over and above to get the job done. I really feel like she’s got my back, something which is quite difficult to come by in business. I feel lighter and clearer when I hand my work over to her as I know it’s in safe hands.
As a woman of colour and anti-racism consultant, my voice and authenticity are focal to my brand. Shauna not only gets this but values it greatly, which is reflected in her demeanour and actions.
If you're thinking about working with Shauna don't hesitate. You won't regret it. It's one of the best investments that I have made for me and my business and I know we will continue to work together for a long time. Shauna, you really are quite something!
I worked with Shauna on a sales page for a new offering. I knew what I wanted to say, but I needed someone to guide me through the process: a trusted outside point of view that could understand my offering and re-write it to create the feeling I wanted to convey. As we worked together through my doubts and questions, Shauna was there listening, offering thoughtful feedback, and pointing out all the ways we could make the page sing.
If you're thinking about working with Shauna, go for it! She's an excellent listener and a talented writer. She took my notes and magically transformed them into exactly what I wanted to express. Her understanding of how to highlight the value of an offering and sell it from a heart-centred place is a true gift!
Overwhelm has long been my steady companion so I booked a Strategy Session with Shauna. We looked at my to-do list from a tactical and strategic perspective. Best decision ever!
We dove deep into the nooks and crannies of my day-to-day activities as well as my goals for the next quarter, and came up with a roadmap for the rest of the year, broken down into manageable chunks. I now have a weekly schedule that’s aligned with how I prefer to work. We planned my blog content for the rest of the year. By the end of our session Shauna presented me with ready-to-go meeting notes and lists - wow! For the first time in a long time I feel lighter and more focused.
Thank you Shauna for being such an awesome and smart unraveler, listener and strategist!
If you’re an entrepreneur who is feeling overwhelmed by your to-do list and who craves some order and clarity, I highly recommend a Strategy Session with Shauna.
Shauna is a fabulous thinking partner. She really ‘got’ me and got as excited about my work as I was - this was priceless. Her soulful wisdom and perspective coupled with her practical understanding and project management helped me hugely to get from a cloudy mess of unstructured thoughts, hopes and fear into framework that represented what I was trying to do and a plan to get there. Shauna is completely invaluable and I always look forward to working with her.
Shauna instinctively knows the most efficient and effective way to communicate with my clients. I know she really cares about my people!
The best part about working with Shauna though, is her warmth and humour - we laugh A LOT.
I have so much respect for Shauna’s track record of writing online: this speaks volumes of her loyalty and courage to just keep showing up.
If you want a mix of practical, personal and professional when it comes to your writing, hire Shauna.
I reached out to Shauna because we'd approached a pivotal point in our business and were looking to find some answers to the long list of unknowns that we were stressed about dealing with. I found that not only did being able to express my business needs to Shauna were a huge help, but just being able to open up to another business owner about all the overwhelming daily tasks, was SUCH a relief.
Shauna helped me feel encouraged and confident that we are on a great path and with her suggestions, she will be able to help us connect all the pieces to reach our business goals. I am really excited for my future sessions with Shauna and having some accountability for the tasks I have set for myself as a business owner.
Before my Strategy Session with Shauna, I was frustrated and spinning my wheels. I thought the solution would be to completely overhaul my signature program. I was this-close to forking over nearly $3K to a curriculum design specialist, but after ONE Strategy Session with Shauna, I knew that was completely unnecessary.
Shauna helped me see what had to be done in a way I hadn't been able to before, because I was so totally in the weeds of it all. I'm actually EXCITED about my work again. Also, my year-end program did better than it has since I introduced it. With no curriculum overhaul needed.
If you're thinking of working with Shauna, stop reading this now and hire her. Seriously, stop reading now. Go. (I'm not kidding. Why are you still reading?)
Shauna's writing has a real freshness and warmth. She has that knack that good writers have of making it look easy, and a real understanding of how to communicate with customers. She has a very professional attitude and always gets the job done with good humour. I highly recommend her.
For years I was afraid to outsource any of my editorial tasks because I was scared that someone else wouldn't treat my work with the kindness and close attention that I would. Reaching out to Shauna was easily one of the best decisions I've ever made.
She is the brilliant combination of being both a really fantastic human being and beyond capable of supporting me in all aspects of running my business.
I feel safe in knowing that she will lovingly tend to my business the way she would tend to her own, and am always impressed by her professionalism and quality of work.
And on top of all of that, she's really awesome.
Hire her! I promise that you will thank yourself for it later.
Shauna sharpened my sales page copy and gave me great insights into how to tell my story in a way that's relevant and fresh to my readers. She makes it all feel fun and doable!
Shauna goes out of her way to make my work life easier. She takes the initiative and suggests ways to lighten my workload that I hadn't thought of. Her work is top-notch and it's a pleasure to work with someone with such a sunny, positive attitude!
I wouldn't have my wonderful website if it wasn’t for Shauna. She gently helped me get over my fear of selling myself and was amazing at winkling things out of me.
When I read what she'd written about me on the About page, it made me a little bit emotional! She captured the heart and soul of what I do as a therapist.