About Shauna
I've been writing, connecting and making things online since 2000
For over 25 years, I’ve shared stories online. It started way back in 2000, when “blog” was still a wacky new word, and became a space where I shared life’s messy, mundane, and ridiculous moments.
Over time, my secret nerdy hobby connected me with people around the world, led to two published books, and saw my work featured in publications such as ELLE, Oprah Magazine, The Washington Post, and the Sydney Morning Herald.
My blog is now retired, but it shaped everything about how I write and connect online. It taught me that the most resonant stories and offerings aren’t polished to perfection… they’re honest, human, and full of heart.
Today, I bring that same approach to my work — whether that's copywriting and content support, or getting behind the scenes of someone's business to keep all the operational wheels running smoothly. I've spent over a decade working with solo founders, course creators, coaches and creatives, helping them share their ideas and build thriving online communities.
If you want to share your work with the world, or just need someone calm and capable in your corner, here's how we can work together.
Who’s that lady?
Name: Shauna Reid
Location: Bonny Scotland since 2003, with half my heart and all my accent still back in Australia.
Sidekicks: Husband Gareth (a whisky distiller) and cat Ziggy (surly but sweet tabby).
Secret Weapons: Flat whites. Japanese stationery. Colour-coded to-do lists.
Temperament: Detail-oriented and deeply enthusiastic. Swift to find the funny side.
Happy Places: Foreign supermarkets. Gloomy Scottish beaches (UV rays are overrated).
When not writing: Exploring Scotland. Skulking in stationery shops. Watching romantic comedies (favourite: Roman Holiday), the Tour de France or Scandinavian crime dramas.
Fun Fact: I eloped in Las Vegas – twice in one day!
Current Obsessions: Attempting to grow my first rose (Gertrude Jeckyl). Re-watching ER. Dipping in the cold North Sea (It’s the most healing, exhilarating thing ever. If you see me on the street, I’ll probably start yammering on about it, just be warned).